All Blacks + NURATRUE

Proudly covering the teams in BLACK

Meet the newest addition to the All Blacks lineup. NURATRUE earbuds adapt to each player’s hearing, custom-tuning their sound so those pre-match playlists have enough depth and detail to keep them in the zone. Plus, NURATRUE are compact enough to pack on the road. Personalized Sound: Nura's proprietary technology delivers jaw-dropping sound. Immersive bass: Richness, depth and bounce you can feel. ANC/Social Mode: Tune the world in or block out everything but your music. Customisable Touch Buttons: Choose how you skip tracks, control volume and more. Sweat resistance: With an IPX4 rating, you can take your sound anywhere. NURATRUE are the latest from our official headphone partner, Nura. Check out their family of products at

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